Life Sciences, MedTech, Pharma, Health Ingredients

Commercial execution for complex healthcare growth

Q22 helps companies turn strategic ambition into commercial progress, from European market entry and business development to venture building, partnerships and operational execution.

For founders, scale ups, investors and international companies that need senior commercial direction, practical execution and the right network to move forward in Europe.

Strategy only matters when it moves the business forward

Many healthcare companies know where they want to go, but lack the commercial route, local network or senior execution capacity to get there.

Q22 works at the point where strategy becomes practical. The focus is on commercial choices, customer access, partner structure, market entry, deal development and execution discipline.

The work starts with the real commercial challenge, then translates it into a route to market that can actually be executed.

What Q22 does

Q22 supports companies that need clarity, traction and experienced support in complex healthcare related markets.

  • Business development and commercial execution
  • European market entry and partner selection
  • Commercial positioning and go to market strategy
  • Startup, scale up and venture support
  • Strategic partnerships, licensing and distributor setup
  • Operational partner network across the value chain

Proven in complex healthcare markets

Q22 is built on practical experience in markets where credibility matters, timelines are long and execution failure is expensive.

20+Years across pharma, MedTech, nutrition and healthcare innovation
€7M+Funding raised across ventures
2xConcepts brought from idea to patient
EU GMPAnalytical pharma lab built and commercialized

Experience shaped by leading healthcare companies

Q22 builds on hands on commercial, market access and business development experience across pharma, MedTech, medical nutrition and health ingredients, including work with leading international healthcare companies.

Nutricia logo
Allergan logo
Novartis logo
Merz Pharma logo

Services that connect direction with execution

Q22 supports companies that need senior commercial thinking, practical execution and access to the right partners across the healthcare value chain.

Commercial

Business Development & Go To Market

Senior support for positioning, value proposition development, target mapping, customer engagement, pipeline building and deal development.

Outcome, sharper market focus, stronger positioning and more relevant commercial conversations.
Europe

European Market Entry & Operational Setup

Support for international companies entering Europe, from market selection and local setup to regulatory, quality, logistics, repair, returns, invoicing and partner coordination.

Outcome, a credible and executable route into Europe.
Venture

Venture Building, Partnerships & Funding

Hands on guidance for startups and scale ups, from concept, IP, business strategy and funding to licensing, strategic partnerships and commercialization.

Outcome, investor readiness, stronger partner conversations and a clearer path to market.
EU Market Entry

Entering Europe requires more than a distributor

Many international companies underestimate the complexity of launching in Europe. Success requires market selection, regulatory understanding, operational setup, partner structure and local credibility.

Q22 helps companies build a practical route into Europe, from first market selection to partner network, customer access and day to day execution.

  • Market selection and commercial entry strategy
  • European partner and distributor search
  • Legal, office and administration setup through trusted partners
  • Regulatory, quality and permit coordination
  • Logistics, fulfillment, returns and repair processes
  • Customer access and business development
Local credibility, the right partners and practical execution make the difference between presence and progress.

Relevant experience across the healthcare value chain

Q22 brings experience from pharma, MedTech, medical nutrition, health ingredients, market access, licensing, business development and venture building.

PH

Pharma & Health Ingredients

Built and commercialized an EU GMP certified analytical pharma lab and API platform based on natural compounds.

MD

MedTech & Drug Delivery

Worked with global MedTech and biomaterials companies on commercial development, licensing and partnerships.

MA

Medical Nutrition & Market Access

Experience in hospital sales, reimbursement, payer dynamics and healthcare stakeholder management.

VB

Venture Building

Raised funding, built companies, developed IP driven platforms and supported technologies towards patient use.

About Q22

Q22 was founded by Ivo Schefman, a senior commercial operator with more than 20 years of experience across pharma, MedTech, medical nutrition, health ingredients and healthcare innovation.

Ivo combines strategic thinking with hands on execution. His experience includes fundraising, business development, licensing, market access, European commercialization, GMP related processes and building partner networks across the healthcare value chain.

Make contact

How Q22 works

  • Clarify the real commercial challenge
  • Define the target customer and decision process
  • Build the route to market
  • Select the right partners and capabilities
  • Execute with senior hands on support
Q22 exists for companies that need more than advice, teams that need clarity, direction and practical execution.
Contact

Let’s discuss your next move

Are you entering Europe, building a healthcare venture, looking for senior business development support or searching for the right commercial partners?

Q22 is based in Maastricht, The Netherlands and works across Europe, EMEA and international market entry.

Contact

For questions, introductions or a first discussion, please contact Q22 directly by email.